In my last blogpost, I discussed why small businesses and nonprofits should be using social media to understand your audience and make them true fans, not just followers. However, I would be amiss to not include content marketing in the discussion about social media. Content marketing is based on the idea that providing useful, high-quality …
Why Everyone’s a Designer Now
“We need a designer. You need a designer. We all need designers. I agree, we all need designers. But I’d argue that we already have them. They’re us: you and me. Design shouldn’t be designated a specific function or industry. The discipline is just as fundamental as technology and profit are to a business that …
East Meets West in Qatar
It is often exhilarating, if a little unsettling, to look out your window in the morning and know immediately that you are, without a doubt, not in Kansas anymore. In this case, I feel I’m as far away from my home in Salt Lake City, UT as I could be—Doha, Qatar. Yes, that Doha—the city …
Enter the Flux: 6 Tips for Embracing Chaos
Fast Company recently published an upbeat, albeit serious, article about what they call “the new frontier of business.” Marking the new frontier are meteoric rises in online daily deals companies, the changing face of education from brick and mortar to online, cars acting as media hubs as well as transportation devices, social media and politics …
PlaySpace Designs’ new visual presence
Let us introduce you to PlaySpace Designs, providing unique, relevant recreational products found in parks, schools, recreation centers and along city streets. Kinghorn Visual, Inc. coordinated the creation of a clean, user-friendly Web site and accompanying collateral to bolster PlaySpace’s visual presence. The goal: Reflect the owners’ personalities and blend it with both the products’ …